Marketing Capabilities

CONTENT MARKETING

Are you looking for a targeted Content Marketing program which will deliver your content to a high value, opt-in audience of technology and industrial professionals?

Westwick-Farrow Media offers three content marketing products, to cater for those aiming for thought leadership and technical expert positioning, and for those looking to promote products, brand or company.

These options are the ONLY way to guarantee coverage on our print, eNews and web platforms (and total audience access) for your content marketing item.

Native Content

This is a genuine editorial content marketing opportunity, where your case study or technical article meets our editorial guidelines. Your item will appear as part of our standard editorial offering to members and website visitors. This option delivers credibility to your company and brand. Native Content is subject to editorial approval and sub-editing. Company url included at tail of item.

Sponsored Content

This is an advertorial opportunity, allowing your business to promote and publish content that is more marketing and promotion focused. These items will be flagged on our print and digital media channels as ‘sponsored’. You control the content. Restricted to two items per magazine issue, and one per eNewsletter broadcast. Company logo and url included at tail of item.

Featured Content

Your Sponsored or Native Content item appears for one full month (minimum 4 broadcasts) in the eNewsletter FEATURED panel, plus in the FEATURED panel on the website. Only 4 FEATURED items per site per month are available — includes website posting but excludes magazine exposure.

Details

  • Guaranteed coverage to the total audience of opt-in subscribers and website visitors
  • Published in a selected magazine issue (print and eMag version)
  • Published on website and featured in eNewsletter
  • Optional Content Remarketing BOOST using the Google remarketing tool, see below.

CLICK on the links below for more information, samples and pricing.

Content Marketing – all media groups
Content Remarketing – BOOST your contents exposure